Coincident Ideas was asked to help launch a new brand from scratch, creating a website that incorporated an online store and enable a respected medical author to blog about her new business: eating-management workshops. Using interviews with client Dr. Sheila Forman and her extensive prepared content (including over 100 pre-written blog posts), we created a clean, friendly web site using Divi, a modern WordPress framework and WooCommerce, the top-ranked shopping cart system for the platform.
Project: Branding and design of WordPress website for Santa Monica-based psychologist and author.
Responsibilities included: Creative development, art direction, copy editing, image editing, WordPress engineering and programming, content conversions and transfers, testing and launch.
Web link: www.tameyourappetite.com