Carole Miller has been creating curated gourmet gift baskets for over a decade, and her web site seemed that old. She asked Coincident Ideas to develop a new site with a clean, fresh look that would attract visitors to her online store and get them to buy her products. Challenges include adding new professionally-lit and photographed products, new copy for each item, configuring the commerce components to incorporate variable shipping rates for local and distance deliveries, and art directing sections for maximum impact.
CI is creating her new site in Divi, a technically-advanced WordPress platform and WooCommerce, the number-one shopping cart system for WordPress; services include copywriting and editing, visual design, photography and image editing, development and production. Follow this project as it nears completion.
Responsibilities: Concepting, strategy, content creation, development and programming.
Eric is our Creative Strategist and founder. 